AfterFirst Media’s high-quality work received positive stakeholder feedback and increased the client’s online traffic by 275%. The team quickly answered requests, delivered on time, and communicated via Zoom, emails, and WhatsApp. Their responsiveness to feedback impressed the client.
Case Study – YKG Corp
“We are quite pleased with our experience with AfterFirst Media.”
Client: YKG Corp
URL: www.ykgcorp.com
Website Focus: Consulting
Website Platform: WordPress
Services Provided: SEO, Web Design, Web Development
Client Industry: Financial & Tax Consulting
Project Summary: AfterFirst Media redeveloped a website for a financial consulting company. The team designed the new site, implemented on- and off-page SEO strategies, and integrated an AI chatbot.
Feedback Summary
THE CLIENT
Please describe your company and your position there.
Please describe your company and position.
I am the Managing Partner of YKG Corp
Describe what your company does in a single sentence.
Financial & Tax Consulting
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire AfterFirst Media, and what were your goals?
What specific goals or objectives did you hire AfterFirst Media to accomplish?
- Website Redevelopment
- Search Engine Optimization
- Digital Marketing
CA Mukul Gupta
Managing Partner, YKG Corp
Consulting
Size: 11-50 Employees
Location: India
Verified Review by
Clutch.co
SOLUTION
How did you select AfterFirst Media and what were the deciding factors?
How did you find AfterFirst Media?
Referral
Why did you select AfterFirst Media over others?
- Good value for cost
- Referred to me
How many teammates from AfterFirst Media were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
We hired AfterFirst Media to revamp our legacy website to a modern, updated version, so it could:
- Generate leads from people searching for financial and tax consulting services
- Convey the right impression in the minds of existing and potential clients
- Be search engine optimized, so we could rank on top for relevant keywords
So, with that, the specific deliverables for AfterFirst were:
1) Increase our website pages from 40 to 72
2) As suggested by them, add features like AI Chatbot, Dark Mode, Timeline etc
3) Onpage SEO fixes for all key pages
4) Responsive design with fast loading speeds
5) Offpage SEO to drive ranks and traffic
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
We are extremely pleased with the outcomes of the project. Specific KPIs which help us measure success are:
1) Our online traffic (clicks and impressions) increased 275%
2) Our new website started ranking for 35-40 keywords, with about 12 keywords in top 10. These are instrumental in attracting new visitors and leads
3) The UI & UX of the new website continues to draw praise from both internal and external stakeholders, and help position our company appropriately in front of current and potential clients
Describe their project management. Did they deliver items on time? How did they respond to your needs?
We finalized the project over a series of meetings on zoom, along with email and whatsapp communication.
We had been assigned a Project Manager (Chintan) and a Developer (Vansh), along with the founder being available on the initial zoom calls.
The project ended up finishing reasonably on time, and AfterFirst went out of the way to help us with some deliverables which were due from our end (image selections). They also made sure that the SEO part was baked in, right from the initial stages.
All requests, be it via phone, whatsapp or emails were dealt with straight away, and we cannot remember when any communication was delayed from their end.
We also got a chance to meet the team in person, and we found them extremely courteous and responsive to our feedback and requests
What was your primary form of communication with AfterFirst Media?
- In-Person Meeting
- Virtual Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
The founder at AfterFirst media stressed that they are all about exceptional quality, and we certainly found this true, after all our interactions with him and the team.
They helped us envision a truly state of the art digital presence, via our website, and delivered on it, to our satisfaction. Specific things that impressed us about AfterFirst were:
a) Being highly responsive and amenable to our feedback, and changing requests.b) Going out of the way to ensure the project stays on track; often working beyond the agreed, initial scope.
c) Giving us suggestions to maximize our website and SEO, even if it meant more work for them.
d) Launching our website, at short notice, due to a sudden need at our end.
We found them like a responsive business partner, instead of a IT company tasked with Web Development and Digital Marketing. This was extremely gratifying for us.
Are there any areas for improvement or something AfterFirst Media could have done differently?
In general, we are quite pleased with our experience with AfterFirst Media. In hindsight, the only thing which could have added value would have been offering content writing services. We understand the value of writing content ourselves (as business owners), but some help on this part would also be welcome.
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